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Copywriter

Write persuasive and clear copy for marketing and digital products.

payments Avg: R30,000

description Overview

Copywriters create ad copy, website content, product messaging, and campaign concepts. In South Africa, strong demand exists in agencies, fintech, retail, and content marketing.

**A Day in the Life:**
Research, writing drafts, feedback rounds, SEO edits, and aligning tone with brand guidelines.

schedule A Day in the Life

09:00

Brief review and research

10:30

Draft copy for campaigns/pages

13:00

Edits with SEO / brand checks

15:30

Stakeholder feedback and finalisation

trending_up Career Path

Step 1

Junior Copywriter

0-2

Step 2

Copywriter

2-5

Step 3

Senior Copywriter

5-8

Step 4

Creative Lead / Content Strategist

8+

Vital Statistics

Salary Range

R 18,000 - R 50,000

Soft Skills

lightbulb Problem-Solving theater_comedy Creativity fact_check Attention to Detail biotech Critical Thinking description Documentation edit Professional Writing analytics Analytical Thinking groups Collaboration groups Stakeholder Management chat Communication thumb_up Receiving Feedback schedule Time Management groups Teamwork slideshow Presentation Skills bolt Initiative sync Adaptability verified Ethics & Integrity badge Professionalism laptop_mac Digital Literacy favorite Emotional Intelligence trending_up Leadership

Technical Skills

brush Adobe Illustrator brush Adobe InDesign brush Adobe Photoshop api API Design (REST/GraphQL) sync CI/CD Pipelines security Cybersecurity Fundamentals analytics Data Analysis lock Data Privacy & Handling dns Docker design_services Figma merge Git / Version Control terminal Linux Administration (Basics) terminal Linux Basics monitor_heart Observability (Logs/Metrics/Tracing) Basics lock POPIA/GDPR Data Protection Basics api Postman / API Testing bar_chart Power BI slideshow PowerPoint / Slide Design storage SQL (Advanced) bug_report Test Automation devices UI/UX Design movie Video Editing (Premiere/DaVinci)